Promotional Movies

for International Harvester and New Holland farming equipment.

Discs 1-4

Here are the discs availible.

Disc #1

Farming the Farmall Way (1934) This movie features the F-20 and F-30 in a series of farm operations. This is probably the oldest International Harvester movie currently available and may be among the first ever made by IHC. The viewer will note that all the tractors shown in this movie have the bevel-gear type of steering on the top of the steering column at the front of the tractor. It was only in 1935 that the more modern worm-gear type of steering was available on the F-20 and F-30. These bevel-gears are located inside a housing. The shape of this housing reminds some people of a duckbill; therefore, these 1934 F-20s and F-30s have become known as "Duckbills." This name is associated with the Precision Class gray wide-front steel-wheeled toy F-20 offered by Ertl. Duckbills can be seen in two pictures at the bottom of page 309 in C.H. Wendel's 150 Years of International Harvester. Worm gears can be seen at the top of the next page (p. 310). The careful viewer will also note that some of the F-20 "duckbills" in the movie appear to have no housing and the gears are exposed. This means, of course, that these tractors are Regulars which are being passed off as F-20s. The open bevel-gear steering on Regulars can be seen on page 308 of Wendel's book. (11 minutes).

Farmall Farming Marches On (1934) This early movie deals exclusively with the F-12. By 1934 the F-12 was being offered with IHC's own engine. However, the first 2500 F-12s (serial numbers 501 through 3034) were fitted with the Waukesha engine. There is a very nice discussion of the F-12 and the Waukesha engine in the November/December 1991 issue of The Belt Pulley. F-12s with the Waukesha engine are discernable in this movie, because whereas the F-12s with IHC engines will have both the exhaust and air cleaner on the left side of the tractor as viewed from the operator's seat, the F-12 with the Waukesha will have the exhaust on the right side with the air cleaner still on the left side. There is a picture of an F-12 with a Waukesha pulling a grain binder on the top of page 316 in Wendel's book. The F-12 with the Waukesha is rare today and quite collectable; however, the first 500 of F-12 Waukesha's were designed with the exhaust and air cleaner both moved to the right side of the tractor. There is a picture of one of these very early F-12 Waukesha's plowing with the one-bottom direct connected plow at the bottom of page 316 in Wendel's book. There are only two of these very early F-12 Waukesha's known to exist today. One is in the collection of James Gall of Reserve, Kansas. Scenes with both the F-12 Waukesha and the very early F-12 Waukesha are contained in this movie. (11 minutes).

Farmall Does the Job (1935) This is an exclusively F-12 movie that is directed toward southern audiences. The F-12 is seen in cotton, peanuts and other southern crop fields. (11 minutes).

Popular Features of the Farmall F-12 (1936) This movie is an exclusively F-12 movie which is excellent for restorers of any of the F-series of tractors. The inner workings of the Farmall governor, the pedal braking system and the cable connected steering/brake system are all shown in detail along with many other features common to all F-series Farmalls. (11 minutes).

Quickest On, Quickest Off (1936) This movie features the contests which were held in 1935 at the Indiana and Illinois State Fairs, demonstrating the speed with which the various Quick-Attachable implements sold with the F-12 could be mounted and removed. This movie was the subject of an article in the November/December 1994 issue of the Belt Pulley magazine. Besides the opportunity to view the various cultivators, mowers and other implements available for the F-12, this movie is important because it shows the operation of the hydraulic power lift system available on the F-12. A highlighted drawing of this hydraulic power lift system connected to an F-2 bedder mounted on an F-12 tractor can be seen on page 100 of Wendel's book. (11 minutes).

Disc #2

Farmall B and Equipment (1939) Movie from the first year of production of the Farmall B introducing the tractor to the public. The Farmall B is featured in farm scenes in the customary chronology, starting with spring plowing, harrowing, planting, cultivating, haying and finishing with harvesting. (10 minutes).

County Fair (1946) A "soft sale" movie intended for showing to farm families at IHC Days held at IH dealerships usually in February of each year. These winter sales events were family neighborhood celebrations at the local dealership. Free hot dogs and beans were usually offered at these events for the whole family, and for entertainment the "soft sale" movies were shown. County Fair is a spin off of the Rodgers and Hammerstein musical State Fair. A version of this musical had just been made into an Academy Award-winning movie featuring Dana Andrews in 1945, the year before IHC created County Fair. Some of the elements of the plot in County Fair are copied from State Fair. There is a love triangle between a country girl, a country boy and a city boy. For the prospective farm audience for which County Fair was created, however, it was important that in the end the country boy get the girl and so County Fair departs from the plot of Rodgers and Hammerstein. Of course, Rodgers and Hammerstein never worked this hard to weave in scenes with farm machinery at work in the fields into State Fair! The country boy, Joe Howard, is seen baling hay with the IHC 50T baler (Wendel p. 39), changing oil on a Farmall H, and driving a K-1 pickup (Wendel p. 389) and a K-5, 12 ton truck (Wendel p. 390) around his father's farm and to the county fair. Margaret Wilson, the country girl, is seen working on her 4-H project; e.g., frozen foods. It just happens that all the freezers and refrigerators (Wendel p. 246 & 247) are IHC brands! (21 minutes).

Honeymoon for Harriet (1949) This is the "soft sale" prepared for the 1949 IHC Power Farming Show. The plot here involves the tension between the farm husband who wants to spend money on farm equipment and the farm wife who wants to take the honeymoon the couple never had. The story is told by a mailman and his assistant in the routine of "No that's good, no that's bad" that will be recognized as the old vaudeville routine used by Archie Campbell in the barbershop skit on the TV show Hee Haw. Many scenes of Farmall C's, A's and Cubs can be seen in this movie. (21 minutes).

Disc/Tape #3

Practical Magic (1937) Review of all the International Harvester tractors available in 1937. F-12, O-12, I-12, F-20, F-30, 10/20, W-30, W-40, WD-40 and T-30, T-40, TD-40 crawlers. This movie presents these tractors by use of an entertaining plot. (20 minutes).

My Model Farm (1936) This movie created a sensation when it was released in 1936. It pictures no machinery, yet many people still fondly remember this humorous movie 50 years after they first saw it. (12 minutes).

Writing Your Own Ticket (1938) Story of a farm family which takes advantage of International Harvester's "Income Purchase Plan" to finance purchase a Farmall F-20 and a McCormick-Deering cream separator. (11 minutes).

To Market and Home Again (1936) Advertisement of the "C" series of trucks and their use on the farm and in industry. This series of trucks is pictured on page 387 in 150 Years of International Harvester by C.H. Wendel. (11 minutes).

Disc/Tape #4

Party Line (1938) Advertisement of McCormick-Deering Model 200 and Model 20 one-row and two-row pull-type and mounted corn pickers of the 1930's. (Wendel pp. 68 & 69). (16 minutes).

One-Man Harvesting (1944) Advertisement of IHC Model 123-SP combine (Wendel, p 56.), IHC Model 50-T Hay Baler (Wendel p. 39), IHC Model 2 ensilage harvester (Wendel, p. 158), and H-10-H Cotton picker (Wendel, p.87). This film and all the films that chronological follow this 1944 film are in the color format. The International Harvester Company apparently abandoned the black and white movie format sometime during the Second World War and never returned to that format for their advertising movies. The exact date when the Company made this decision is not known, but it may have been 1942—the same time that the Company changed its main trademark from the old style “IHC” symbol to the newer “block style” IH symbol. (21 minutes).

When the Snow Comes (1936) Advertisement of IHC snow removal equipment and their use during the 1936 blizzard. The IHC I-12 tractor (Wendel p. 326), A-series trucks (Wendel p. 386), and T-35 and T-40 crawlers (Wendel pp. 337 & 339) are all featured. (11 minutes).

Keep It Moving (1940) Advertisement of the IHC Model 100 Manure Spreader (Wendel, p. 204) for use with the Farmall A tractor. (11 minutes).

For Land's Sake (1950) Advertisement of the IHC Model 200 and Model 200-F Manure Spreaders (Wendel, p. 204) and the Model 30 Manure Loader (Wendel, p. 201). (11 minutes).